If you don’t have a video of your event – did it even happen?
You spend so much time organising them, you’re too busy answering everyone’s questions when they’re on, and then suddenly it’s all over.
The content of your event could be relevant into the future and to a larger audience broadcast or online. Perhaps it can made available on demand and even monetised. And often it’s a useful tool for review, improvement and promotion for your next event.